Meet the family

From bean to Boss, this is how it all began.

Alex Furioso

The boss’s grind

Turning a love for coffee into a ritual worth respecting.

Alex’s love for coffee started with the small moments — that first sip in the morning, the aroma filling a room, the way the right roast can change the pace of a day. What began as curiosity turned into obsession: finding the perfect roast for every occasion, every ritual.

That pursuit led him beyond the cup, tracing coffee back to its roots. From farms in Central and South America to master roasters who treat every bean with care, Alex discovered that great coffee is built on respect — respect for the farmers, the process, and the ritual itself. Coffee Boss Brew is his way of sharing that respect: not just coffee, but an experience worth remembering.

Respect the Ritual

Coffee isn’t background noise — it’s the main act. That first sip in the morning, the pause before a meeting, the moment to yourself at night — these are sacred. At Coffee Boss Brew, we don’t just make coffee; we honor the ritual behind every cup.

Sourced with integrity

Every great roast begins long before it hits the grinder. We choose beans from regions known for quality, character, and care — always with respect for the people and places behind them. Integrity isn’t a claim; it’s the standard we hold ourselves to.

Roasted with Precision

There’s no room for mistakes in the family — or in the roast. Each bean is roasted with discipline, care, and exact timing to draw out bold flavor and smooth balance. Precision is the difference between a decent cup and one that commands respect.

Care in every cup

From the farmer’s hand to your table, nothing is rushed. Nothing overlooked. We pour respect into every stage so that what ends up in your cup isn’t just coffee — it’s an experience. An introduction. A lasting impression.